45th Parallel Wines

Art Direction and Brand Identity

New visual identity for a beloved wine shop in St. Johns. There is an emphasis on eclecticism and community which is at the heart of where they are located.

OVERVIEW

Create various deliverables required when launching a brand. This includes logo/ wordmark, posters, and various other deliverables such as a movie theater display.

PROJECT

Award nominated brand identity that combines the attitude of St. John’s with Paris, France.

RESULT

Irregulars Welcome

St. Johns is a Portland neighborhood that is more distinguished than the strangest of people. In order to honor the culture of the area we created a new wine bar where the people are as complex as the pinot noir.